Paradise malta

The recently launched website paradisemalta.com with it's catchphrase "are you just a tourist? or a traveler?" is taking visitors on a virtual journey around the Maltese islands. The website is privately owned but director Ian Vella is looking to strike a partnership with the tourism authorities. One section of paradisemalta.com focuses on frequent flyer programs and low cost flights. This article by Tanja Cilia that first appeared in Malta Airport magazine Grip is reproduced in Paradise Malta:

Some secrets are exciting, filling your heart and your mind with the feel-good factor. When the secret is a melting-pot of cultures and peoples, words and wisdom, history and tradition…..you just have to kiss and tell! Indeed, that is the driving force behind the new campaign being launched by the Malta Tourism Authority in its new vision for promoting Malta overseas. "The Mediterranean 's best kept secret", is not just a slogan. It is not just the truth, either – but a combination of both that is set to create a new awareness of our Jewel in the Mediterranean Republic .

There is synergy from different factors flowing seamlessly together to create a perfect blend of savvy, bling, and all the necessary customer care that will gear the whole package towards a steady rise in the number of tourist arrivals not merely in High Season, but throughout the whole year. Malta is not just sun, sea and sand. It is history and culture, a unique Navel of the World where one finds both the oldest free-standing monuments on the planet, but also the newest, sharpest, arts and culture. In between these two extremes lies the rich heritage we have inherited and made ours throughout the centuries...