ImpulseMalta

ImpulseMalta is one of the companies participating in this year's Young Enterprise. The aim of their computer based product is to promote information about Malta’s history and culture. MelITa is an interactive CD for children that connects Malta's past, present and future:

..When deciding this product, we also took into great consideration, tourists and the tourism industry, which is the largest targeted market around, making it a major source of income for the economy. Therefore, it was considered that, through promoting Malta’s heritage to foreigners, we would be increasing awareness outside of Malta, and encouraging tourists to return back to our islands..

MelITa, represents the link our product has with Malta’s past. The product captures Malta’s history and culture with today’s technological interventions. The IT in MelITa represents two meanings. There is Information Technology, this is continuously advancing in our modern world, this idea links our product to the future. Also, the meaning of interactive teacher, were children are educated on Malta’s history and culture, through fun and interaction. The fact that it is an Interactive CD links our product to the present. MelITa is a link between the past, present and the future.

The Impulse Team